Mobile Web

Is Education For All (EFA) attainable?

2 Comments 18 January 2012

This post is about one tool, a Sign Language Alphabet Mobile app, but let’s first take a step back and look at the bigger picture…The Education for All (EFA) movement is a global commitment to provide quality basic education for all children, youth and adults.” It’s interesting to note that 164 governments pledged to achieve EFA by 2015. The question [...]

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Mobile Web

Give your SMS App the credit it deserves

No Comments 16 August 2011

The technology with one of the highest (97%) open rates in the communication/marketing industry, SMS, never gets the credit it deserves. This is mainly due to the fact that we all get spammed on an almost daily basis by unethical opportunists trying to sell us a better insurance quote and those ads on late night [...]

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Mobile Web

Qooh.me

No Comments 20 June 2011

Qooh.me is a web application that makes it easy for people to ask questions online both openly or anonymously. What makes it remarkable is that, it could be used in a variety of ways. One particular business use case is, that it could be a great tool for people in the marketing industry to carry [...]

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Mobile Web

South Africa to see R1 Billion Mobile Ad Revenue in 2012

No Comments 26 May 2011

According to recent reports global mobile advertising spend is expected to grow +50% annually, from $12.6bn in 2011 to $41.8bn by 2015. Display advertising is the biggest format in the mix currently making up $6.8bn, followed by Mobile Search $3bn and In-app advertising 3rd with $2.2bn. The remaining spend is made up of Messaging, Streaming [...]

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Mobile Web

Official 2go for PC launches

12 Comments 21 April 2011

2go version 3.0 has just launched and with the 2go user base reaching nearly 8 million many people the wwworld over want to run 2go on their computers. This is why 2go have unleashed the official 2go on your pc (beta). This time you dont need to download Java or continually download a copy of [...]

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Mobile Web

An update on 2go. Growing at 30k users a day.

3 Comments 18 April 2011

We introduced you to 2go, the mobile instant messenger, back in 2007. We’ve just been informed that 2go version 3.0 has just been launched. 2go currently boasts 7 million users and unlike some other well funded local mobile start-ups who appear to have bought there way to 1 million users (not that there is anything [...]

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Mobile Web

iPhone game brings back childhood memories.

No Comments 06 April 2011

I remember being a kid, still at primary school, when an ad (embedded below) for this game came on KTV and it was the only thing I wanted my mom and dad to get me. That game was BattleShips and I was amazed at the technology that allowed me to play BattleShips with my friends. [...]

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Mobile Web

LiveProfile and other IM app options

3 Comments 04 April 2011

SMS revenue has to be the most negatively impacted income source for Mobile Phone service providers due to various applications available on almost every imaginable mobile phone on the planet. As a regular reader of Web AddiCT(s); you will already be familiar with MXit, 2go, Whats App, Nimbuzz and BlackBerry Messenger. There is a new [...]

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Mobile Web

Know WhatsApp

27 Comments 07 March 2011

As South Africans we’re all familiar with MXit and 2go… to a lesser extent Nimbuzz. Now I’d like you to know what’s up with WhatsApp. WhatsApp Messenger is a cross-platform mobile messenger that replaces SMS and works through the existing internet data plan of your device. WhatsApp is available for iPhone, BlackBerry, Android and Nokia [...]

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