Time to get your 10 seconds of fame! What a good idea from Google here, Google: A behind the scenes video 🙂
Help us imagine how an email message travels around the world. Take a look at the collaborative video we started, and then film what happens next. We’ll rotate a selection of the clips we receive on this page, and add the best ones to the video. The final video will be featured on the Gmail homepage and seen by users worldwide.
All it takes is a video camera, the Gmail M-velope ( ), and some creativity.
Submit your clip by August 13th, 2007 to be considered for the final collaborative video.
- Easy, quick (sometimes) and fun for people to participate. Check.
- People stand a chance of getting huge exposure, from Google. Check.
- Mass collaboration on a single task generating buzz around the Gmail brand (and YouTube). Check.
Hmm, that sounds like a good idea to me.