If you were me, how would you respond to an email like this?
Did you know that Ford has technology that can help you drive safely by limiting distractions? I know automotive news and trends aren’t normally what inspire you to write, but that’s why I think you’ll be interested in this invitation. Ford wants to share their story of innovation, technology and design with you during their Digital Summit at the North American International Auto Show (NAIAS) this January in Detroit, Michigan. Your dedication to safe driving and your tech savvy nature makes you a great candidate for this experience.
Ford’s NAIAS Digital Summit offers behind-the-scenes access to the inner workings of Ford. Here is a snapshot of some of the events we are offering:
- Welcome dinner at the famous Henry Ford Museum, featuring exhibits like LEGO Architecture, Presidential Limousines, the bus Rosa Parks famously rode in, and more. The Ford program will kick off with remarks from Global Social Media lead, Scott Monty, and Chief Creative Officer, J. Mays.
- Test drive Ford’s newest and best vehicles while learning about our dedication to safety;
- Visit Detroit’s Tech Shop, which offers the creative community tools, software and space to “build their dreams”. Ford executives will discuss AppLink, Ford’s program that opens up Ford technology to developer ideas;
Our program is from Sunday, January 13 to Tuesday, January 15. Ford handles transportation costs to and around Detroit, meals, and accommodations. We’d be delighted to have you as our guest in Detroit! If you’re interested, please get back to me by December 12. I’ll be happy to answer any questions you have, and we’ll work with you on confirming your flights, your hotel, and securing your schedule for this exciting opportunity.
What is a Web AddiCT to do? How should I respond to Ford’s invite? Comment below and let me know…